ART 221 - Graphic Design 1
Available only to students accepted into the graphic design program, this course is an introduction to how graphic design, layout, and typography can be used to communicate to specific audiences. The design process from intake to finished piece is explored. This course introduces abstract concepts of communication that use gestalt principles, symbolism and metaphor to make the whole greater than the parts. A focus on logo design and corporate identity creation is used to reinforce core concepts. Students perform a variety of projects to demonstrate their skills and understanding of these.
Prerequisite: ART 115 , ART 116 , ART 119 with a grade of B-
Upon successful completion of this course, the student should be able to:
1. Demonstrate an understanding of the principles of design as they relate to composition and layout as well as competency in the use of tools and techniques for preparation of "camera-ready" artwork
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